CHARMIN

Alamy

Brands Can Do Better Than Super Bowl Ads

It's the time of the year when brands are glued to their social media analytics to try and decipher if the millions of dollars spent for a 30-second spot was extended, enhanced and otherwise optimized by the traction that it may (or may not) have received in the social media space. But, here's the thing: what were the best two ads you remember from last year's Super Bowl? Any idea? Did it roll off the tip of your tongue? Are you currently a valuable customer of theirs?

Ad Nauseum

Is it just me or have many commercials gone from bad to downright scary? I can't help but giggle at the one that begins with a rather distraught young woman wearing a sad little hoodie announcing: "I found out about my feminine odor problem in the worst way possible." How? Through an intervention?