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Communications

Do You Suffer From Corporate Attention Deficit Disorder?

Nick Cowling | Posted 04.25.2013 | Canada Business
Nick Cowling

In a time where anyone with a smartphone can become a news aggregator or citizen journalist, corporations appear to following suit, and are coming down with a serious lack of continuity in their communications. I'm talking about how understanding what some companies are trying to stand for these days has become an impossible task.

Efficiency Shouldn't Win Out Over Etiquette

Karen Cleveland | Posted 05.12.2013 | Canada Living
Karen Cleveland

Send those thank you emails. Send them liberally and sincerely. While efficiency is key, particularly in a business capacity, I also appreciate doing business with nice people. Kindness and thoughtfulness go a long way in building and maintaining relationships, a distance that efficiency alone cannot.

The Future of Advertising: Messages on Your Toaster?

Mitch Joel | Posted 03.10.2013 | Canada Business
Mitch Joel

Everything is getting connected to the Internet. From your toaster and home thermometer to your fridge and your car. As these appliances do "come online," can you even begin to imagine the media opportunities that arise from such a wealth of human information?

Why Your Company Needs to Be "Liked"

Nick Cowling | Posted 02.03.2013 | Canada Business
Nick Cowling

Consider the rise of Likelihood to Recommend (L2R) as a business metric with growing appeal. Many large businesses have collapsed complex success metrics to judge their own business by asking customers: "Would you recommend me to others?" -- the foundation of L2R or Net Promoter Scores (NPS).

CEP Votes In Favour Of Super-Union

CBC | Posted 12.15.2012 | Canada Business

Members of the Communications, Energy and Paperworkers Union of Canada have voted overwhelmingly in favour of joining forces to create a super-union w...

Bell's Big Move Threatens Jobs: Union

CP | Posted 09.12.2012 | Canada Business

MONTREAL — One of Canada's largest media unions is sounding the alarm over Bell's $3.4-billion deal to buy Montreal's Astral Media, which would add ...

Random Drug And Alcohol Testing In Oilsands

CBC | Posted 08.21.2012 | Canada Business

Tens of thousands of workers in the Alberta oilsands could soon be subject to random alcohol and drug testing under a two-year pilot project. ...

Tips on How to Get the Message Across

Nick Cowling | Posted 04.24.2012 | Canada Business
Nick Cowling

Internal communications can be one of the most complex pieces of an organization and yet, it is one area that everybody thinks they understand -- simply because they are an employee. No one would ever suggest that it's not important; however, the lack of understanding also causes some disparity in what is required in order to do communicate properly.

Rachel Mendleson

Companies Have Gone Global. Should Unions Follow Suit?

HuffingtonPost.com | Rachel Mendleson | Posted 01.27.2012 | Canada Business

On any battleground, common wisdom has long held that defeating an adversary often owes a great deal to one’s ability to think like the enemy. So...

Does This Blog Make Me Look Fat?

Mitch Joel | Posted 03.25.2012 | Canada Business
Mitch Joel

When it comes to blogging, we're still insecure. With over a decade of blogging under our global belts, it's still a new and developing form of communications and media that has yet to fully mature and find it's permanent place in the media landscape. But it could help your company a lot.

The Fallacy Behind "Social Media Gurus"

Mitch Joel | Posted 03.10.2012 | Canada Business
Mitch Joel

While it's nice to get drunk on the social media Kool-Aid and point fingers at those who have gained exposure and popularity through it (both positive and negative), all of that pales in comparison to the fact that we still don't even really know just how powerful this new media is.

Is PowerPoint Making Us Stupid?

Mitch Joel | Posted 01.15.2012 | Canada Business
Mitch Joel

How many numbing slides have you had to endure of pie charts or ones littered with hundreds of words? PowerPoint is probably one of the last media frontiers that we need to take a serious look at, implode and re-invent.

'Americans Will Get The Jobs, Canadians Will Get The Pollution'

The Huffington Post Canada | Daniel Tencer | Posted 11.21.2011 | Canada Business

"Americans will get the jobs, Canadians will get the pollution." That's the talking point a union that represents workers in the Alberta oil sands ...