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Social Media and the Humiliation Effect

Mitch Joel | Posted 04.07.2012 | Canada Business
Read More: Mitch Joel, Content Delivery, Content, Twist Image, Six Pixels of Separation, Online Publishing, Facebook, Business, Publisher, Social Media, Simon and Garfunkle, Media Hacker, Digital Tumbleweed, Virtual Cricket, Will It Blend, Corporate Blog, Podcast, Twitter, Brand, Dell, Digital Marketing Agency, Editor, Web Analytics, Publishing, Business Book, How to Win Friends and Influence People, Blog, Analytics, Content Creator, Online Video, Content Marketing, Ctrl Alt Del, Viral Video, Canada Business News
Mitch Joel

The true humility and humiliation of social media is not what the web analytics tell us: it's what the audience does (or doesn't do) with the content. You can buy audience, links, and clicks, but you can't buy people who care and want to share whatever it is that you are doing.

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The Perils of the Early Adoptor

Robert Whent | Posted 03.31.2012 | Canada
Read More: Coleco Gemini, Palm, Digital Compact Cassette, Dell, Game Cube, 3DO, Digital Audio Tape, Sega Genesis, Canada News
Robert Whent

I have not been a particularly successful early adopter. My basement is proof of that. I lucked out when I jumped on the compact disc bandwagon but had a harder time with my video game consoles. Anyone remember CD-i? Sega Genesis? 3DO? Game Cube? Coleco Gemini? No? Well come on over and I will show you.

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