In a time where anyone with a smartphone can become a news aggregator or citizen journalist, corporations appear to following suit, and are coming down with a serious lack of continuity in their communications. I'm talking about how understanding what some companies are trying to stand for these days has become an impossible task.

What you may ask is diversity fatigue? It is the Herculian effort required by diversity practitioners to keep the momentum going through the toughest economic crisis since the depression. It is maintaining the gains with front-line managers (the so-called frozen middle) who ask "when will this diversity thing end? Have we not handled it by now?"

There's a lot of talk about how to engage Millenials and Gen X out there, but little is being said about how to engage an aging workforce and the Boomers. Boomers are at the stage in their career where they're starting to think about the legacy they leave behind, the challenges they overcame and the success that they built. It may not be easy, but its the right time to tap into this and use it to your company's advantage.

Internal communications can be one of the most complex pieces of an organization and yet, it is one area that everybody thinks they understand -- simply because they are an employee. No one would ever suggest that it's not important; however, the lack of understanding also causes some disparity in what is required in order to do communicate properly.