GORD NIXON

CP

Corporate Canada's Getting Sneakier After the RBC Layoffs

The recent RBC outsourcing fiasco was so unusual, revealing and, for many Canadians, infuriating. Corporate Canada was watching as RBC flailed around amidst the firestorm of its own creation. You have to know everyone was taking notes. Publicly traded companies will be far more careful on farming out jobs.
CP

How RBC Flunked PR 101

RBC's new slogan should be "Can your bank piss you off better than us?" Even after he got caught with his manicured hand in the foreign worker/outsourcing cookie jar, RBC supremo Gord Nixon and his executive cadre still doesn't get it. RBC, with its massive communications team, just flunked out of PR 101.