April 7 is World Health Day, a celebration of the founding of the World Health Organization (WHO). Sometimes in our day-to-day public health work, the way we deliver messages can create more obstacles than we realize. Changing behaviour does not come easily to anyone and a behaviour change project requires great insight into people's lives to understand the barriers to change.
From the moment they enter daycare to the celebrations of high school graduation, kids inevitably come into contact with these unseen entities and many will get sick. But while there may be endless concerns for health, there is a positive in that these moments of unhappiness will end up benefiting their lives as much as if not more than the pains of homework.