As a writer and a long distance runner, I spend a lot of my day in Starbucks locations across the city, and for years I've had a massive pet peeve about their condiment stations. Anyone who has ever n...
Just hashtag your picture and you'll be in the running for a prize. Check-in and we'll give you a discount. Give us your opinion and feel like you've been heard. It's a world full of customer wins but what the hell can we do with that data? Can we know you better? Can we predict a behaviour that applies across our customer base? Maybe a little, but it is fuzzy logic at best and the gut feel reflex is alive and well but with a little more colour.