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Whenever I think about zombies, my mind immediately creates a picture of a group of blank face dead people walking around with no thoughts of their own. When you make an investment decision, are you basing that decision on facts gathered through a due-diligence process? Or are you mindlessly following the crowd?
Clients often ask me how high of a return can they expect from the portfolios I recommend. While I understand why they are focused on the potential returns, I always start my answer with my favourite rule when it comes to money: It doesn't matter what you make, it matters what you keep.