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Loyalty

Can a Loyalty Concierge Help Brands?

Tod Maffin | Posted 12.15.2012 | Canada Business
Read More: Customer Loyalty, Retail News, Loyalty, Retail Sales, Shopping, Marketing, Branding, Retail, Brand Loyalty, Loyalty Concierge, Canada Business News
Tod Maffin

A shopper will saunter over to the kitchen appliances section, whip out their smartphone, scan the UPC symbol on a food processor, and walk out. What just happened? Their phone just looked up that processor and told the shopper where they can get it within a three-minute walk. Welcome to the terrifying new world of retail and declining brand loyalty.

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Watching the Watchdog: Will Microsoft Produce the Next Walter Cronkite?

Tim Knight | Posted 09.19.2012 | Canada
Read More: Journalists, Social Justice, Responsibility, Request for Applicants, Storytelling, MSNBC.Com, Microsoft World News, National Amusements, Cbs, Redemption, Journalism, Social Media, Congo, English, Shining Jewel in Crown of Democracy, Tiffany Network, Letter of Resignation, Courage, Tv Industry, Viacom, Journalistic Excellence, Surrogates, Union, Nation, Abc, Microsoft, Antitrust Laws, Participatory Democracy, God?S Autograph, Most Trusted Man in America, Public Interest, Westinghouse Electric, Edward R. Murrow, CBS Evening News, Free Marketplace of Ideas, Golden Age for TV News, Loyalty, Walter Cronkite, Accountability, Servants, Canada News
Tim Knight

Once upon a time when the world was young and had hope, and global warming, the one per cent and social media hadn't yet been invented, there truly was a golden age for TV news in North America. Could Microsoft bring that golden age back since its split from MSNBC?

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Tim Knight's Watching the Watchdog: Journalists Are Killing Journalism

Tim Knight | Posted 07.17.2012 | Canada
Read More: Fear, Free Marketplace of Ideas, Servants of the People, Employees, Pushing Booze, Graduates, Contrarian, Senior Journalists, Newsrooms, Training, Jobs, Journalism Schools, Democracy, Canada, Integrity, Mentor Journalists, Corporate System, Globe & Mail, Loyalty, Educated for Unemployment, Public Relations, Bosses, CBC Journalists, Supply and Demand, Soft Degrees, Margaret Wente, Class of 2012, Canada News
Tim Knight

Today, graduates of journalism school see the profession as just that: a job. A paycheque. A security. They do what they're told to do. They're not journalists; they're employees. They don't buck the corporate system. They're part of it. Newsrooms are turning into mere offices.

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