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Montreal Comiccon

What Digital Media Can Learn From Comic-Con

Mitch Joel | Posted 11.19.2012 | Canada Business
Read More: William Shatner, Mitch Joel, The Big Bang Theory, Comic Book Collector, Revenge of the Nerds, Six Pixels of Separation, Spider Man, Marketing, Comic Con, Geek Culture, Science Fiction, Brand Advocate, Montreal Comiccon, The Avengers, Comic Book Characters, Iron Man, Nerd Culture, Star Trek, Comic Book, X Men, Ctrl Alt Del, Comic Book Store, Canada Business News
Mitch Joel

After walking the floor at Montreal Comic-Con for a few hours on Saturday, one thing became abundantly clear: the majority of the commercial activity that was taking place at this physical event cannot be duplicated or replicated in a digital format. By cultivating true fans and giving them unique opportunities to connect and share, they're not only keeping alive a traditional media channel (or two), but they're inventing new and fascinating ways to extend their characters and build interest.

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What New Media Must Learn From Comics

Mitch Joel | Posted 11.20.2011 | Canada
Read More: Herb Trimpe, Media Professional, Wolverine, Comic Book Collector, Storytelling, Media, Superhero, Eisner Award, Batman, Science Fiction, The Incredible Hulk, Creativity, Montreal Comiccon, Digital Format, Trade Hardcover, Superman Red Son, Book Deal, Trade Paperback, Detective Comics, Superman, Spiderman, Stan Lee, Batmobile, New Media, Comic Book Industry, Comic Book Culture, Comic Book, The Future of Media, Canada News
Mitch Joel

In a world where books struggle with their own digitization and only a small few earn the right to have a book deal that can turn into a blockbuster movie, it seems like comic book culture grows and still has a certain level of protectionism when it comes to the value of the actual physical paper.

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