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If you're going to sell products online, you will need good, clear photos. The quality of your product pictures reflects the quality of your product and the professional status of your company.
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A representative from Best Buy says December 26 is still their biggest shopping day of the year.
If you did not purchase everything on your list on Black Friday, many of the same items, plus online exclusives will be available on Cyber Monday. When it comes to Cyber Monday, it pays to plan ahead. Ensure you don't miss out on any of the year's best online deals by following these six tips.
Understanding your target online audience is a key process in order to achieve objectives such as increasing sales and leads. To some, this can be a daunting process, but there are three simple ways to get to know your audience: testing, leveraging analytic platforms and doing competitor research.
Duncan Fulton helps run one of Canada's largest retail operations as senior vice-president, communications and corporate affairs, for Canadian Tire Corporation CMO, FGL Sports and Mark's. Fulton, spea...
Online shopping activity rises as shoppers search out great deals or look for ways to alleviate some of the holiday stress that comes with location-based shopping. So, how do you ramp up your online marketing strategy and increase sales this holiday season? I suggest focusing your efforts on the following areas.
While females, football, and food are certainly enticing, there is no single word or concept more powerful than "free" in the marketing and sales industry. Offer a man or woman just about anything marginally-to-very valuable at a discount and chances are, they'll gobble it up like it's going out of style.