Something I love about my job is when my students tell me something that "blows my mind" (in teenspeak). Being a teacher of teens means that I am frequently having to adjust what I thought I knew about a whole range of issues. The most recent adjustment has been to what I thought I knew about teens' relationship with the Internet.
Personalized learning will mean that more often than not your child will be interacting with his/her personal computer while completing courses online. It makes so much sense to try to sell this doublespeak version of "personalized" to parents. It's so much cheaper to buy a new computer than to pay a teacher's salary year after year.