Much as I like the intertwining of inspiring stories, witty repartee, and gong show ideas -- I don't watch 'Dragons' Den' or its American equivalent 'Shark Tank.' These shows, in my opinion, are misleading a generation of entrepreneurs into believing that the end game is a financing, not a business.
You most likely won't make $41 million off your first business presentation, but you DO need a deck which clearly lays out a few key things which all venture capitalists (and potential partners) look for. It seems easy, but one of the hardest exercises you will go through in this process is distilling everything you think, want, and believe in your company into a measly 10 pages. Here are some tips.