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Retail Experience

The E-commerce Tipping Point

Mitch Joel | Posted 06.03.2012 | Canada Business
Read More: Mitch Joel, Pwc, Marketing Professional, Twist Image, Daily Deal Site, Six Pixels of Separation, Retail, Business, Retail Stores, Tablet, Amazon, Social Media, Startup, One Kings Lane, Retail Experience, Mediapost, Multichannel Model, Merchandising, Fab, Ecommerce, Mobile, Multichannel Experience, Online Retailer, Web Analytics, Online Community, Consumer, Smartphone, Tipping Point, Silicon Valley, Shopping Mall, Selling Online, Website Experience, Traditional Retailer, Ctrl Alt Del, Retailing, E-Books, E-Commerce, Canada Business News
Mitch Joel

Recently, a very senior marketing professional who works at one of the world's largest corporations was recounting a story of how they saw a postal truck outside of their corporate head offices in Silicon Valley, and every single parcel that was being offloaded from this truck was from Amazon. He thought to himself: "This is the what retail looks like in 2012."

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Don't Blame Groupon

Mitch Joel | Posted 12.03.2011 | Canada
Read More: Customer Loyalty, Walmart, Merchant, Daily Deal, Livingsocial, Newspaper, Harvard University, Retail, Hyperlocal Marketing, Local Marketplace, Database Marketing, Daily Deal Sites, Magazine, Local Retailer, Groupon, Retail Experience, Yelp, Brand Loyalty, Coupon, Canada News
Mitch Joel

I have no desire for another daily deal on a pedicure or hair removal, but I am interested in what new businesses in my area are open. And if the experience is great, I'm happy to be a loyal customer. But ultimately it's up to the merchants to build that relationship.

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