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TechCrunch

Social Media for Retailers: Instagram

If you follow me on Twitter, you're well aware that I am passionate about social media; it's part of what I do and an integral part of SHOP.ca's success. One platform I highly recommend and believe holds a lot of potential for e-commerce is Instagram. Here are my top reasons to get in Instagram.
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What You Can Learn at the University of Social Media

"What do you want to do with your life?" It's a question that almost every young adult is faced with after graduating college or university. For some, the answer is simple: grad school, medical school, travel or volunteer. For many, the answer is unclear. With this in mind, young adults are asking: Do I need higher education?
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Five Tips to Succeed as a Business Leader

My journey has taken me everywhere, but one thing is for certain -- I always found myself doing what I wanted to do and more importantly, what I needed to do to get where I am. So, for those of you who are inspired to be a business leader or an entrepreneur, I leave you with some food for thought.

What Are the Benefits of Shopping Offline?

Online shopping and the eCommerce industry has been growing in popularity over the past few years. For those who have converted to online shopping, their number one reason for buying online will be convenience followed by product variety and availability. It makes me wonder; what about the offline shoppers?
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2013 Trends in Canadian Shopping Behaviour

In 2013 more consumers than ever before shifted their retail spending online. Not surprisingly, this coincided with a groundswell of interest and innovation occurring for ecommerce transactions in Canada. Canadian retailers are trying to reach out to the online Canadian consumer and get them spending their money in the Canadian economy.
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Five Tips for Booking Online Vacations

Booking travel online is something that has been growing in popularity over the past decade. The convenience of browsing, researching and comparing flights or vacation packages online makes a tropical escape a reality. So, here are a handful of tips that can help with your online booking experience.
PA

The Five Types of Online Shoppers

As someone who works in the business of eCommerce, I have noticed some interesting online shopping trends that put the buying habits of the online consumer front and centre. More specifically, the online shopper often falls into different profile categories, a handful of which I'll outline below.