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Supply Chain

How Much Can Business Influence the Environment?

Tyler Elm | Posted 01.26.2013 | Canada
Read More: Mexico, Supply Chain, Carbon Pricing, Innovation, Business Strategy, Cleantech, Eco-Capitalists, Climate Policy, Energy Efficiency, Internal Rate of Return, Canadian Council of Chief Executives, Sustainability, Climate Change, Greenhouse Gas Emissions, Csr, Canadian Tire, Sustainable Business, Canada News
Tyler Elm

Some businesses have demonstrated that they can implement and scale the environmental benefits far better traditional approaches to "saving the environment" while also delivering shareholder value. How successful will business be in influencing Canada's approach to environmental issues?

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The Benefits of Carbon Shadow Pricing

Tyler Elm | Posted 12.22.2012 | Canada Business
Read More: Oil Crisis, Scenarios, Energy Efficiency, Scenario-Planning, Strategy, Profit, Royal Dutch Shell, Board of Directors, Risk Mitigation, Supply Chain, Business Strategy, Carbon Pricing, Corporate Social Responsibility, Shell Oil, Canada Business News
Tyler Elm

Placing a price on carbon of anywhere from $10 to $80 a tonne can have a profound effect on business planning. It can help a company cut costs, while dramatically reducing its risk and exposure to rising energy prices and a price being put on carbon. Which brings us to an important question...

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Are Brands Failing the Speed Test?

Mitch Joel | Posted 12.01.2012 | Canada Business
Read More: Mitch Joel, Real Time Web, Social Media Research, Content, Marketing Professional, Twist Image, The Now Revolution, Six Pixels of Separation, Social Media Channel, Facebook, The Social Habit, Brand Story, Social Media, Edison Research, Consumer Expectations, Convince and Convert, Iphone 5, Technology, Customer Service, Digital Marketing, Major Appliance, Amber Naslund, Mobile Service Provider, Twitter, Supply Chain, Customer Support, Jay Baer, Consumer, Social Graph, Ups, Business Book, Apple, Ctrl Alt Del, Poll, Canada Business News
Mitch Joel

It turns out that consumers want one thing: their issues resolved. And, they want it done fast. Faster than fast. The challenge is this: the majority of brands act fast... as fast as they can. Sadly, it's not even close to being fast enough for consumers. Now, brands and consumers are going to have move forward and figure out a way to define what the true speed limits are.

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