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Regardless of whether your ideal client is an independent business owner or part of a large organization, the time you spend in choosing the rights clients will put you further ahead in the long run than settling for work from those who don't "fit" you business model or professional value system.
Looking for new customers or clients? One way to showcase your business and expertise is to offer seminars or workshops. Now, public speaking can be a scary thought to many, so here are some tips to get you started.
In a recent survey of women entrepreneurs we asked what was their biggest challenge was. Consistently the answer was finding customers. In this tight economy, finding customers is crucial to staying alive, but sometimes it pays to think longer and deeper about who would make the perfect customer.