Taking Your Business to a Trade-Show? Read These Tips
Anne Day
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Posted 10.13.2012
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Canada Business
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Women in Business,
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Our first trade show was a bit of a bust -- bottom line, we spent a lot of money and staff time on something that really did not generate much business, nor much awareness of our business. I've since participated in several trade shows, and here's some practical tips and questions to ask yourself before you embark on what can be an expensive -- and sometimes worthwhile -- venture.
