BUSINESS
12/07/2011 11:43 EST | Updated 02/06/2012 05:12 EST

Microsoft pledges to offer more generous terms to Windows apps developers

NEW YORK, N.Y. - Microsoft Corp. is stepping up its competition with Apple and plans to give developers who write software for Windows computers and devices a greater share of revenue sold through the company's upcoming Windows Store.

As long as the software, or app, has made at least $25,000 in revenue, Microsoft plans to give developers an 80 per cent cut. Apple now gives developers 70 per cent of the revenue that apps bring in. If a Windows app hasn't reached the threshold yet, Microsoft will share 70 per cent as well.

The bigger cut to successful developers is the latest sign that Microsoft is trying to compete with Apple