02/13/2012 10:32 EST | Updated 04/14/2012 05:12 EDT

Skaist-Taylor comes to NY Fashion Week but keeps its West Coast look

NEW YORK, N.Y. - Skaist-Taylor brought the luxe-casual Los Angeles look that loves a good T-shirt paired with a fur coat to its New York Fashion Week debut.

The brand is billed as "chapter two" for Pamela Skaist-Levy and Gela Nash-Taylor, the founders of Juicy Couture. So while Skaist-Taylor was a newbie to the runways here Sunday, its principals found themselves surrounded by old fashion friends.

"I've cried twice already today," said Nash-Taylor as she received congratulations from editors, stylists — including Rachel Zoe — and retailers. "It's a lovefest."

Liz Claiborne bought the Juicy label in 2003.

This presentation did attract an A-list crowd — it doesn't hurt that Nash-Taylor is married to Duran Duran's John Taylor, who was there in leather pants and wearing a backstage pass — but it still was an underground event, literally. Instead of the tents that scores of other designers are using for the seasonal style previews, Skaist-Taylor staged its event in the underground parking garage underneath Lincoln Center.

"It made sense for us," explained Skaist-Levy. "LA is a car culture and we're all about LA."

The duo called the fall collection "California Eccentrics" and put a mix of chunky knits, scarf-print dresses, tweeds, flared-leg trousers and track suit-style tuxedo pants on the runway. Snakeskin shorts were paired with a peasant blouse.

They didn't hold back on the glitz, including a crystal-covered bomber jacket and a gold lame top-and-shorts set.

"This is all what we love, what we wear," said Nash-Taylor.


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