The campaign, which was launched by Biden last year, is called "1 is 2 Many." Last year, 1 in 10 teens was hurt by a date. In the announcement, prominent athletes urge men never to strike a woman.
The announcement will be televised this summer on sports-oriented programs on the ESPN, Fox Sports, MLB and NFL networks. Among those featured are former New York Yankees and Los Angeles Dodgers manager Joe Torre, international soccer star David Beckham, New York Giants quarterback Eli Manning and New York Knicks player Jeremy Lin.