04/05/2013 08:05 EDT | Updated 06/05/2013 05:12 EDT

Target apologizes for dress label Brooklyn shoppers found insulting

NEW YORK, N.Y. - Shoppers at a Target store in Brooklyn say a label that listed the colour of a plus-size dress as "manatee grey" was insulting.

The label for the same dress in smaller sizes described it as "dark heather grey."

Target apologized for the label.

Michelle Ho, shopping at the store at Atlantic Terminal Mall, told the New York Post ( ) that Target was "putting down one set of people over another" with the different labels.

Spokeswoman Jessica Deede called the labeling of the Mossimo-brand "Women's Plus-Size Kimono Maxi Dress" ''an unintentional oversight."

She said although manatee grey was a seasonal colour, Target was "fixing the discrepancy." She said the item was removed from the company website.


Information from: New York Post,