07/10/2013 07:37 EDT | Updated 07/10/2013 08:14 EDT

Fuzz Wax Bar's Toronto Street Waxing: Man Lets Strangers Wax Him For Coupons (VIDEO)


A Toronto wax bar must really want customers- they've put a man on the chopping, er, waxing block to drum up interest in the salon's services.

In the YouTube video below, a man can be seen strolling the streets of Toronto covered in wax strips that he invites passerby to pull off. Each strip entitles the waxer to 25 per cent off a waxing at Fuzz Wax Bar.

Every time someone pulls a strip off, he yells and they grin and hold up their hairy piece of paper like a trophy. A gross trophy.

This video makes us all the more grateful for the private rooms at salons.

The man also smiles a bit, maybe to keep from crying. He is a true example of the salon's tag line: 'So good it hurts.'

Watch the video below:

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