Hot on the heels of trolling ESPN for some free publicity, Eminem has released the video for 'Berzerk,' a return-to-form of sorts for the legendary rapper. While Eminem's last album "Relapse" did well commercially, it was a morose affair by any measurement. "Berzerk," on the other hand, hearkens back to his more light-hearted, if also more controversial, Slim Shady persona.
He once again throws, er, shade at celebs ("Woke up in that Monte Carlo, with that ugly Kardashian Lamar O / Sorry, yo we done both set the bar low") while shouting out rising star Kendrick Lamar, who even gets a cameo in the video after his verse on Big Sean's "Control" recently threw the hip-hop community into a frenzy.
The music also hearkens back to legendary producer Rick Rubin's mid-80s rock-infused work with the Beastie Boys, complete with sample of the Beasties ("kick it!") as well as '80s rocker Billy Squire's "The Stroke."
Rubin and his magnificent beard also cameo in the video, which follows the song's throwback cues, opening with a VHS visual reference and having Eminem rap in front of a massive boombox that plays cassettes. Kids, ask your parents what those are.
Eminem's "MMLP2" album comes out November 5th.