The Nova Scotia Progressive Conservative leader made one of the more unusual comments heard on the election trail while visiting his hometown of Truro on the final day of the campaign before Tuesday's vote.
Baillie stopped outside the Stanfield's plant, which has been making underwear for more than 130 years.
"Since I was a little boy, I've never worn any other product that Stanfield's," he told a crowd of supporters.
"In fact, I'm wearing my Stanfield's today. As we like to say in Truro, nothing comes between me and my Stanfield's."
The comments elicited a chuckle from Charles Cox, the Tory candidate for Truro-Bible Hill-Millbrook-Salmon River.
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