03/12/2015 01:56 EDT | Updated 05/12/2015 05:59 EDT

CRTC eases Canadian-content daytime quotas for TV

The CRTC is easing its long-standing rules requiring television broadcasters to carry a certain quota of Canadian-produced content.

The broadcast regulator said Thursday it was cutting the quota for the amount of Canadian programs that local TV stations must broadcast during the day from 55 per cent to zero.

"Television quotas are an idea that is wholly anachronistic in the age of abundance and in a world of choice," Canadian Radio-television and Telecommunications Commission chairman Jean-Pierre Blais said in a lunch address to the Canadian Club of Ottawa.

But during prime time — 6 p.m. to 11 p.m. — the requirement that 50 per cent of programming must be Canadian will be maintained.

The CRTC will also require that video-on-demand services like Shomi must be available to all Canadians over the internet.

"This means that Canadians would not need to have a cable or satellite subscription in order to access these services," according to a commission backgrounder. 

More to come