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‘Normal' Woman Spoofs Fashion Ads, And It's Amazing

If Fashion Ads Used A 'Normal' Woman, This Is What They Would Look Like

Ever wonder what it would look like if high-fashion ads featured everyday people?

We personally prefer to not compare ourselves to models, or to anyone for that matter, but French photographer Nathalie Croquet is on to something with "Spoof," her Instagram project where she parodies widely recognized fashion campaigns.

In the photos, the French stylist impersonates the likes of Kate Moss, Gisele Bundchen, Penelope Cruz and more. She gets the details of each photo down to a tee, from the facial expressions to the poses to the outfits and accessories. What can we say? She gives a mean Blue Steel.

SPOOF11/11#SPOOFproject#apotheose#Lancomeofficial#penelopecruz#grazie mille Nicola Perilli#larepubblica#

A photo posted by Nathalie Croquet (@nathaliecroquet) on

Croquet, who used to be a fashion editor at London fashion store Biba and photo director at Jean Paul Gaultier, juxtaposes each reenactment with the original image for impact.

The series of photos, which were shot by Daniel Schweizer, are released by Croquet periodically for the enjoyment of her thousands of followers. The photos are already on display at an exhibition in Paris.

SPOOF 10/11 #SPOOFproject #SPOOFexhibition #humour #funny#laught #schweizerdaniel photographe # article FEMINA suisse

A photo posted by Nathalie Croquet (@nathaliecroquet) on

Croquet told The Huffington Post that while "advertising images erase every detail of the skin" and "all imperfections," this won't be found in her work. Compared to the originals, the 'Spoof' photos feature little Photoshop.

SPOOF 9/11#SPOOFproject #pauleka #raquelzimmermann @schweizerdaniel#photographe @raquel_zimmermann

A photo posted by Nathalie Croquet (@nathaliecroquet) on

And while she may hashtag each of the satires with #humour, the project sends a strong message about universal perceptions of beauty and questionable model ideals in the fashion industry. By placing herself beside famous models in recognized ads, she sends the message that there there is no one type of beauty and that these models don't represent a majority. While we are quick to laugh at these photos, they also make us reflective of not only how we perceive ourselves, but our idolization of models in the media. Because hey, if a "normal" woman can look this good in a fashion ad, so can we!

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