All hail the ice cream burrito!
This new saviour of snacks is made of two choice flavours “topped with a fudge drizzle and cookie crumbs” embraced in a “soft and chewy waffle wrap.”
And if the ice cream maker’s ad is any indication, it’s destined to save munchie aficionados from the effects of 4/20 frozen treat fatigue and indecision. It happens.
But for the “Brrr-ito”curious, the flash effects of cold-induced toothaches are a risk.
Here’s how the “Brrr-ito” will save the world, according to Ben & Jerry’s.
*when it comes to the hierarchy of frozen treats
You can almost smell the drool.
You can view the full ad in its cinematic glory below:
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