05/08/2015 04:02 EDT | Updated 05/08/2016 05:59 EDT

Make Water Work Week launched early in summery hot Okanagan

A dry spring in B.C. has led to an early campaign to save water, with the Okanagan Basin Water Board launching its summer "Make Water Work" campaign now, much earlier than normal.

"You can see people are already turning on their sprinklers. Our snowpack is at 75 per cent of normal," spokesperson Corinne Jackson told Daybreak South's Chris Walker.

"People are not exercising water-wise habits already, so we need to get people to think about conserving water."

'Don't mow, let it grow'

Using slogans like "don't mow, let it grow," "water between dusk and dawn" and "water plants, not pavement," the campaign encourages people to think about the water they use.

This year it also partnered with garden centres to create a collection of plants that need less water.

"By saving water on our landscapes, we're making sure there's enough water for farmers to water the crops and that there's enough water in the streams for the fish. We all have a responsibility to do our part," said Jackson.

To hear the full interview with Corinne Jackson, listen to the audio labelled: Make Water Work Week comes early.