Kylie Jenner Launches Anti-Bullying Campaign On Instagram

She's encouraging her fans to “share something positive” about themselves on Instagram.

Kylie Jenner is using her fame to shed light on a very important issue: bullying.

On Monday, the 18-year-old reality star launched an anti-bullying campaign on Instagram using the hashtag #IAmMoreThan.

“I will be sharing stories of 6 incredible people who have become heroes in their own way by taking #bullying and turning it into something positive,” she writes. “I’ve gotten to talk and bond with all of these people whose stories you will see on my page. I think you will all fall in love with them just like I did.”

A photo posted by King Kylie (@kyliejenner) on

Jenner has an impressive 34 million followers on Instagram, where she is encouraging her fans to “share something positive” about themselves.

On Tuesday, the reality star shared a story about Renee DuShane, a 21-year-old woman born with Pfeiffer syndrome, a condition that prematurely fuses a person’s skull bones. On Instagram, Jenner praised DuShane for overcoming her self-doubt, finding confidence and learning to love who she is.

#Day1 - Renee DuShane (@ALittlePieceofInsane) a 21 year old college student who was born with #PfiefferSyndrome. Renee described it as “a genetic disorder where the bones in my face don’t really know how to fuse correctly so part of my jaw is really small. I had to have surgery when I was born so that my brain could grow.” Renee is so strong willed and a super intelligent girl who told me that while growing up she never had many issues with bullying. "I went to school with all the same kids all the way through high school. Right around senior year, I started getting very anxious about having to explain my condition to all of the new people I would meet in college. I started going on Tumblr and saw lots of profiles of positive, confident people” that inspired her to start sharing her photos even with her insecurities. “It’s so hard to keep myself from responding to the negative comments,” she told me. “Even harder is keeping my friends from getting angry.” It's so important to have a great group of friends. Renee also told me about the tattoo she recently got of her life motto: Stay Strong, Always Love. “Loving is always going to be a better place than hating,” she shared. Check out Renee’s Instagram @ALittlePieceofInsane - she’s showing the world #IAmMoreThan my forehead. I love you Renee! She is so awesome & inspiring. Renee taught ME that #IAmMoreThan the negative comments that I read.

A photo posted by King Kylie (@kyliejenner) on

“She is so awesome & inspiring,” Jenner wrote. “Renee taught ME that #IAmMoreThan the negative comments that I read.”

The 18-year-old is the daughter of Kris and Caitlyn Jenner and is no stranger to bullying thanks to being in the public eye. Back in June, the “Keeping Up With The Kardashians” star revealed in a series of Snapchats that she had been bullied since the age of nine.

“There are bullies everywhere,” she said. “So, this was just a little like Snapchat, to tell whoever with their own bullies, that the only opinion that ever really matters is yours and to never change.”

Jenner’s new anti-bullying campaign is simple, but effective. In just a few days, the reality star has inspired millions of her fans to share their own stories on social media.

#IAmMoreThan I am Bryan a 24 year old gay male who was bullied and put down my entire life. I have been judged since the first day I can remember. I always knew I wasn't like the other boys because I enjoyed wearing my moms make up and heels at a very young age. During grade school I joined the basketball team because I loved the sport and wanted to be like the other boys. As soon as I joined and had my first practice the other kids would kick me and tell me that I threw like a girl. Because of the bullying from the team I decided to quit. As I grew up and got to high school and came out to everyone, things didn't get any easier for me. My dad constantly tried to kick me out because he didn't want a "fag" living in his house. From being thrown in a dumpster to coming home every day and my dad not accepting me, made me attempt suicide three times. I would try to express myself by dressing in more feminine clothes during high school, this ultimately led to being called "fag, queer etc." on a daily basis. Towards the end of high school I finally started to ignore the bullying and accept myself for who I am. A great way for me to escape reality and find others to accept me, was by making YouTube videos. After years of doing videos I am finally starting to be heard and help others in a way I never expected. Turning to YouTube helped me talk about all the struggles I've been through. It made my heart beat again after hearing others go through the same thing and telling me my stories helped save their lives. Hearing things like "I love you Bryan, I support you, you stopped me from cutting" made me know that all I've been through and all I do is for a reason. I am more then just the hateful words, the bullying and the labels. I am a man with a lot of pride and determination to help others. Let @kyliejenner know if I have changed your lives. #StopBullying

A photo posted by 🔹✨🔹✨🔹✨🔹✨🔹 (@thebryanbreeze) on

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