11/04/2015 05:18 EST | Updated 11/05/2015 11:59 EST

Manitoba Store Asks Customers To Put Off Holiday Shopping

samiph222 via Getty Images
background with red poppies and a text '' lest we forget '' for remembrance day in 11 November.

It feels like the holiday season starts earlier and earlier every year. This year, British retailer Selfridges opened their Christmas shop in August, and in September, Time magazine reported that 20 per cent of parents in America had already started shopping for Christmas.

But one store in Manitoba is having none of it.

Bigway Foods, a grocery store in St.-Pierre-Jolys, Manitoba is holding back their holiday stock in honour of Remembrance Day on Nov. 11.

“We think it’s important to remember our veterans who gave their lives,” store manager Ginette Maynard told Global News.

In place of the advent calendars and holiday decorations, the store has put up a simple sign that reads "Lest we forget" with two poppies affixed to the paper's top corners.

It's a touching tribute to the thousands of Canadian soldiers who fought for our country, not to mention it's the perfect reminder to take a moment to reflect.

Would you be on board with stores holding their holiday stock until after Remembrance Day? Let us know in the comments below.