STYLE
03/02/2016 05:13 EST | Updated 03/02/2016 05:59 EST

Miranda Kerr Is The New Face Of Joe Fresh's Fall 2016 Campaign

The Australian supermodel follows in the footsteps of Karlie Kloss and Joan Smalls in fronting the Canadian label.

Joe Fresh has a brand new campaign star and its none other than Miranda Kerr.

The Canadian brand announced the 32-year-old Australian supermodel as the face of its fall 2016 campaign on its newly-launched Snapchat account, JoeFreshSnaps, on Wednesday.

The snaps posted on Wednesday featured a live, behind-the-scenes look at the campaign shoot in New York, which also stars Tyson Ballou.

Kerr also did a few takeover snaps, making use of some of our fave Snapchat filters and showing off her freshly-chopped locks.

Her pup, Frankie, also made an appearance.

We can't wait to see the full campaign!

Follow Huffington Post Canada Style on Pinterest, Facebook and Twitter!

ALSO ON HUFFPOST:

Photo gallery Miranda Kerr: 100 Sexiest Pics See Gallery