Student-Made Adidas Ad Will Make You Feel Something Real

Adidas needs to pick this up.

Some commercials do a great job at pulling at our heartstrings, and although this one won't be aired anywhere, it still will make you feel something real.

In a student-made ad for Adidas uploaded on YouTube in December, the video tells the tale of a lonely elderly man who was once a happy marathon runner. Now living in a retirement home with closed doors, all this man wants to do is break free (in his Adidas shoes, naturally).

“We tried sending it to [Adidas’] communications department but they didn’t really react,” German student Eugen Merher of Filmakademie Baden-Württemberg told The Huffington Post.

Real or not, the story created by the 26-year-old is not only relatable, it's so relatable it hurts.

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