Contributor

Angela Simo Brown

Head of Social Change Strategy and Innovation, LoyaltyOne

Angela leads social change strategy for LoyaltyOne, owner and operator of the AIR MILES Reward Program, Canada’s premier coalition loyalty program. Her focus is developing programs, platforms and businesses within LoyaltyOne that make a positive difference in Canadians’ lives while benefiting the clients’ bottom line using the shared value model.

Throughout her 19 year tenure at LoyaltyOne, Angela has held a range of leadership roles focusing on development of leading edge strategic initiatives and partnerships, most notably co-founding and running the organization’s first social change venture, AIR MILES for Social Change. Angela’s thought leadership spearheaded numerous innovative cross-sector partnerships and consumer programs that use the powerful reach and popularity of AIR MILES reward miles to inspire and reward Canadians to make healthy and environmentally-friendly choices. A passionate environmentalist, Angela also helped lead the formation of a series of grassroots eco- initiatives across LoyaltyOne, which ultimately triggered the transformation of the organization into a prominent corporate sustainability change agent for Canada.

As a recipient of the 2014 Women's Executive Network’s Top 100 Most Powerful Women in Canada award for Trailblazers and Trendsetters, Angela is widely recognized for her vision and leadership in creating positive social change while also driving incremental revenue. An engaging speaker, Angela speaks regularly at conferences throughout North America about the power of creating shared value using innovative social change strategies, including the Clinton Global Initiative and Michael Porter’s Shared Value Summit. Her creative ideas and programs have been featured widely in news outlets across Canada, including her regular contributions to the Huffington Post.

Angela can be reached at: angelasbrown@loyalty.com.