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Debra Goldblatt-Sadowski

President, rock-it promotions

Just over 11 years ago, Debra Goldblatt-Sadowski launched rock-it promotions – a full service public relations firm that specializes in promoting lifestyle clients, fashion, health, beauty, film and more. She has had the opportunity to work with talent such as Helen Mirren, Woody Harrelson, Jane Seymour, Lord Richard Attenborough, Joaquin Phoenix and James Brown, to name a few. rock-it promotions clients include Frigidaire, Electrolux, the Drake Hotel, President’s Choice Home, Fashion Design Council of Canada and much more. Debra has appeared as an expert in her field on MuchMusic, eTalk, ET Canada and has been interviewed for publications such as the National Post, Toronto Life, Toronto Star and the Globe and Mail.
Teaching My Kids to Stand Up for the

Teaching My Kids to Stand Up for the Underdog

As I sit here, almost seven months pregnant, I'm faced with thinking about what the future holds for generations to come. I want to teach my children to do the right thing -- always. But with the layers of social media, experimentation with sex and drugs earlier than ever before, and the apparent lack of support from our justice system, how can I make sure they are safe?
05/09/2013 12:41 EDT
10 Tips to Get Your Brandname Out There on the

10 Tips to Get Your Brandname Out There on the Cheap

Connecting with your target market by incorporating publicity efforts into your day-to-day operations is increasingly important in an uncertain economy, even if you can't afford to hire an agency, or consultant just yet. Here are some useful tips small business teams can implement to stand out in the crowd.
05/08/2012 11:59 EDT
Why Gossip Isn't

Why Gossip Isn't Wise

Spreading gossip works two ways. We've all heard someone claim "I don't gossip, I can't stand it," and then watch them happily take in whatever piece of news someone is sharing. Just because you're not the one spreading word, that doesn't make you guiltless.
02/27/2012 01:45 EST
Conference Call

Conference Call Etiquette

Conference calls can sometimes be a necessary evil. Okay, maybe evil is too strong a word, but they can definitely be awkward. But conference calls can also be a great networking tool and relationship builder, so it's important to handle them with care.
12/13/2011 05:29 EST
How to Impress Me With Your

How to Impress Me With Your Resume

Remember that episode of <em>Seinfeld</em>? Well, we're with Mr. Lippman. Chill out on the exclamation points -- they are rarely necessary in a resume/cover letter. When in doubt, leave them out.
10/01/2011 07:19 EDT

Email Etiquette

Email is such a huge part of our daily lives, yet it's surprising how many people lack proper email etiquette skills. Here are some tips that I believe will make virtual communications a happier experience.
07/08/2011 09:40 EDT

Bike Etiquette

After getting on a bike after almost 17 years recently, the old adage is true -- you never forget how to ride a bike. You just may need a lesson in the rules of the road.
06/24/2011 09:03 EDT

Umbrella Etiquette

If you can't follow any of these etiquette tips, perhaps it's best you leave the umbrella at home and invest in a good rain jacket. Embrace the wet and stop annoying people.
05/27/2011 09:31 EDT