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Fransi Weinstein

Freelance writer and blogger. Also writing a book. Curious about everything.

Fransi Weinstein
writer marketer strategist

Fransi is one of the most awarded copywriter/creative directors in Canada, including the Lifetime Achievement Award from the Canadian Marketing Association in 2000. She has both launched brands and driven results while at Y&R … Grey … J Walter Thompson … Ogilvy … BBDO … and as a founding partner, President and Chief Creative Officer of tattoo direct + digital.

Over the years Weinstein has found time to pen a monthly column for Strategy, contribute articles to Marketing, sit on the Advisory Board for the Humber College Copywriting Program, sit on the Board of the Colorectal Cancer Screening Initiative Foundation, and speak at industry conferences in both Canada and the USA.

She is also currently working on a book and can also be found blogging at
When Will Trump Voters Realize They've Been

When Will Trump Voters Realize They've Been Had?

Remember Donald Trump's campaign speeches when he was the Republican presidential candidate? All those promises he made? How his supporters lapped it all up? How loudly they cheered? How madly they waved their placards and signs? How riled up they got?
11/25/2016 17:49 EST
So Much For Being

So Much For Being Superstitious

My palm was so itchy this morning it woke me up. I looked to see if I had a rash or dry skin. Nope. Well, I thought to myself
08/25/2016 03:47 EDT
What The Olympics Can Teach Us About

What The Olympics Can Teach Us About Life

What Olympic athletes also have in common, whether or not they win medals, is passion, desire, ambition, hunger, determination, confidence and grit. They're not afraid to dream big... Why, then, do so many of us limit ourselves, hold ourselves back, restrict ourselves to "modest" goals -- only to look back at our lives and wonder what might have been?
08/22/2016 03:48 EDT
So My Cats Just Toilet Trained

So My Cats Just Toilet Trained Me

My intentions were honourable. I just thought my cats would appreciate some fancier litter boxes, something a bit more dapper than the usual plastic rectangles. I was so wrong, and I paid for my hubris.
08/19/2016 09:25 EDT