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Kelly Murumets

President and CEO, ParticipACTION

Kelly is the President and CEO of ParticipACTION, the national voice of physical activity and sport participation in Canada.

ParticipACTION has been an iconic Canadian brand since 1971 and was relaunched under Kelly’s dynamic leadership in 2007.

Kelly is a passionate leader who has a history of affecting change in organizations. Prior to joining ParticipACTION, she was president of a publicly traded U.S. telecommunications company, where she oversaw the integration of four bankrupt /nearly bankrupt companies into one thriving organization that ranked seventh in Deloitte’s Technology Fast 50 program.

Kelly is a member of the Young Presidents’ Organization (YPO) and has advised leaders from Canada, the United States, South America and Europe on how to develop focused strategies and realize results within their organizations.

Kelly has been involved with the not-for-profit sector throughout her career. She is a member of the Bishop’s University Board of Governors, the Dean’s Advisory Council for the Laurier School of Business & Economics and is a Director of ParticipACTION. She has worked and volunteered for the Children’s Aid Society and Covenant House and speaks regularly to organizations across the country.

She holds an MBA from the Richard Ivey School of Business at the University of Western Ontario, a Master of Social Work from Wilfrid Laurier University (WLU) and a BA from Bishop’s University. Kelly won the Governor General’s Academic Medal and the Gold Medal at WLU, and is a member of the Golden Key International Honour Society.

Kelly was named to the 2007 and 2009 Canadian Association for the Advancement of Women and Sport and Physical Activity (CAAWS) Most Influential Women in Sport and Physical Activity list, named an Amazing Advocate on More Magazine’s Top 40 over 40 list for 2009, and recently named to Canada’s Most Powerful Women: Top 100.

Kelly brings her passion for sport and physical activity to her personal pursuits. She enjoys skiing and scuba diving and has summited Mount Kilimanjaro and Mount Rainier.
Don't Abandon Your Fitness Resolutions Just

Don't Abandon Your Fitness Resolutions Just Yet

It's time to stop and question your family's reliance on the car. Yes, many of us live in suburbs or rural areas where destinations tend to be spread out, but that doesn't mean it's impossible to choose people power as an option. It may be easier to incorporate more steps into your day than you realize, if you just take a look at where you have to be in a week.
01/22/2014 07:52 EST
Park The Car, It's Not That

Park The Car, It's Not That Far

Not only does active transportation improve overall health, but it is a great way for families to stay active, and spend time together, throughout the seasons. And the best part about active transportation? It is easy to implement into all lifestyles! Here are a few tips for incorporating active transportation into your life:
10/26/2013 05:51 EDT
Active Video Games Are No Replacement for

Active Video Games Are No Replacement for Activity

Lately, there's been a lot of buzz about active video games being a new tech solution to the inactivity crisis in Canadian kids. While active video games -- also called exergames -- may seem like a plausible way to get kids to exercise more, a recent review of academic literature suggests this may not be the case.
12/20/2012 03:49 EST
For Kids, Playing Is Not a Waste of

For Kids, Playing Is Not a Waste of Time

Play is not only an easy, accessible and affordable way to get children more physically active, but it has the potential to improve a child's physical, emotional, social and cognitive well-being. It's not a frill or a waste of time. According to the Active Healthy Kids Canada Report Card, play has been shown to improve and foster motor function, creativity, decision-making, problem solving and the ability to control emotions.
11/14/2012 05:14 EST
Canada Runner-Up in the Biggest

Canada Runner-Up in the Biggest Loser

And more than just improving your body's inner workings, physical activity can boost self-confidence, enhance your sex life, introduce you to new people, reduce anxiety, and help save the environment. With all these benefits, it's a wonder getting active is not way more popular.
03/09/2012 07:50 EST
The Power of

The Power of Sport

Have you stopped to think about what the true common denominator of the Olympic Games is? It is not necessarily athleticism, competition or even patriotism. It is sport. Whether at a global, national or grassroots community level, sport is a universal language that is understood by all.
08/31/2011 11:08 EDT
We Need a Social Shift for Physical Activity to Take

We Need a Social Shift for Physical Activity to Take Flight

You probably recall playing outdoors with your friends and siblings until it got dark, but that doesn't happen today. How can we fight the 'nature deficit disorder' afflicting our kids? How can kids get outdoors after school if they don't have safe places to play?
06/08/2011 09:12 EDT