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Marsha Friedman

CEO of EMSI Public Relations, Author, Talk Radio Host

Marsha Friedman is a 23-year veteran of the public relations industry. She is the CEO of EMSI Public Relations (www.emsincorporated.com), a national firm that provides PR strategy and publicity services to corporations, entertainers, authors and professional firms. Marsha is the author of Celebritize Yourself: The 3-Step Method to Increase Your Visibility and Explode Your Business and she can also be heard weekly on her Blog Talk Radio Show, EMSI’s PR Insider every Thursday at 3:00 PM EST.
The Most Rewarding Marketing Mistake I Ever Getty

The Most Rewarding Marketing Mistake I Ever Made

No matter how great things seem to be going, you never stop marketing. It needs to be a constant hum because if that hum stops, you know there will be a big problem ahead. I stopped marketing because I thought I had all the clients I needed. Over the years I've seen others make the same mistake but for different reasons. Here are a few.
07/02/2013 05:07 EDT
Have You Joined the Online Cocktail Wikimedia

Have You Joined the Online Cocktail Party?

Social media networking consists of building relationships over months and even years by sharing information -- both professional and personal -- through posts, comments and responding to questions in various online communities. What's the return on investment? It's huge.
05/15/2013 12:31 EDT
5 Myths About

5 Myths About Publicity

Judging from the questions I'm asked by people from every walk of life, misconceptions about publicity -- what it can do and who can get it -- abound. So, what can publicity do for you and who can get it? Let's blow up a few myths.
04/04/2013 12:44 EDT
What the Pope's Twitter Can Teach Us About AP

What the Pope's Twitter Can Teach Us About Business

Pope Benedict was an immediate hit on Twitter, amassing more than 2.5-million followers in multiple languages in less than three months. Whether or not you're Catholic, you should follow @Pontifex's lead. Because the pontiff took to Twitter for the same reasons entrepreneurs, professionals, business people and authors, and anyone else with something to market should.
02/26/2013 05:33 EST