Cdling (pronounced “seedling”) is a serious game that measures risk and builds trust in the era of low cost, globally funded startups.
Having attracted over US$50-million in investment and closed over $21-million in pre-launch sales for startups in China, the USA and in Canada, Michael is living the struggle of the self-funded, pre-revenue Founder in Canada. He understands the pace of global innovation. He founded & funded the Ontario Cross-border Technology Innovation Ecosystem (OCTIE) study and he designed and taught the first, post graduate level, social media course in a full time program in Canada: crowdsourcing over 100 global experts as mentors.
Cdling grew out of Michael’s Social Capital Value Add thesis, conceived during his MBA in Paris, linking social media to corporate valuation. SCVA was selected as a finalist amoung 379 entries from 48 countries in Ashoka’s WeMedia: Power of Us competition and was published as a ChangeThis manifesto in 2008.
That is the perspective Cayley brings to his appointment as National VP of Startup Advocacy, for iCanada Alliance’s Crowdfund Canada movement.
In 2012, Cdling was selected for the Canadian Technology Accelerator Program in Sunnyvale, California. While there, Cayley connected with the Founders of Startup Grind, the fastest growing startup blog and meetup network emerging out of Silicon Valley and was appointed Director of Startup Grind Toronto.