This year, Sarah Richardson has launched her fourth HGTV series: Sarah 101. Sarah started out in 1995 working behind the scenes as a prop stylist and set decorator, but it wasn’t long before she’d switched to the other side of the lens and was parlaying her innate charm and inimitable style into a burgeoning on-camera career.
By the late 1990s, Sarah realized that she could carve a niche in the emerging world of design TV by sharing her practical, endearing and inspiring approach to décor and design with viewers.
Sarah is the host, co-creator and co-producer of a string of hit series that speak directly to the needs of a contemporary TV audience. Room Service, design inc., and Sarah’s House are a collection of over 200 episodes dedicated to tackling the demands and design challenges of modern living.
Sarah 101 is a back-to-basics crash course in design that breaks every project into simple building blocks and showcases Sarah’s signature tips and tricks to solving any design problem.
Known for her upbeat and easygoing approach to creating elegant and timelessly classic rooms, Sarah inspires and empowers by effortlessly sharing her winning style formula of mixing luxury with get-it-for-less savvy and balancing the save/splurge quotient of every decorating adventure. Sarah's enthusiasm for all aspects of design is infectious, and Sarah 101 showcases everyone’s favourite design personality in the role of teacher, mentor, collaborator and coach.
In addition to creating groundbreaking TV, Sarah runs a bustling design business, Sarah Richardson Design Inc., which specializes in servicing residential clients in Canada, the United States and Europe. Sarah and the firm have directed a number of large-scale projects, including the design of the Diana Krall Centre at the Vancouver General Hospital.
Sarah has received the Caldwell Partners Top 40 Under 40 award, writes a national newspaper column on design, and has recently added a signature paint collection to her indoor and outdoor product and furniture lines. Sarah has presented headlining installations at the Toronto Interior Design Show for the number of years and regularly speaks on style and design. To keep the demands of a hectic TV life in balance Sarah spends weekends pursuing outdoor activities and living off the grid at the solar-powered cottage she shares with her husband Alexander, and their two young daughters. Sarah has begun work on her first book, due in 2012.