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Rihanna's New Puma Ads Are Here And They're As Badass As You'd Expect

Seriously badass.

If this isn't enough incentive to hit the gym, we don't know what is!

Rihanna's new Puma ads have finally arrived, and they're as cool and badass as you'd expect.

The ad shows the 27-year-old Barbadian songstress wearing an assortment of Puma's stylish gear that can go from gym to the streets in a flash: backwards cap, basketball shorts worn under baggy track pants and a sports bra and jacket. On her feet? Puma's Ignite XT's. Puma shared the image on Instagram with the caption, "FOREVER BOLDER."

A photo posted by PUMA (@puma) on

This marks the third Rihanna campaign since she's been signed on as Puma's creative director. And while we're still waiting on a collaborative collection from RiRi and the brand, these ads will suffice for now.

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