01/01/2013 11:36 EST | Updated 03/03/2013 05:12 EST

Made In Vancouver Gives Your Car More Mojo

File photo date 01/07/08 of an Apple iPhone as three-quarters of parents with smartphones share apps with their children and more than a third consider them to be an 'integral' part of family life, according to a study.

Engineering history and product design has seen a lot of brain power go into creating some very utilitarian and essentially "dumb" things. We're now seeing more brain power going into creating utilitarian and very smart things, such as vacuums, appliances, home control systems, and even cars. is a Vancouver startup on a mission to make your car smarter.

Imagine you're driving and suddenly the inner voice asks, "Did you remember to lock the doors, turn off the lights, or start the slow cooker for dinner?" Now the dilemma: turn around to check and be even later for work, an appointment, or the kids' game, or live with that frosty tone about dinner not being cooked? The travails of modern living can take a toll.

Imagine how you'll feel getting praise for being on time, AND for remembering to start the slow cooker for nice family meal at home. How did you do it? By plugging a device into your car's OnBoard diagnostic port. is the world's first app store for your car. It simply connects your car to the Internet, connects the apps on your phone, and plugs you into the ever growing world of connect hardware devices.

Imagine not fumbling for your key fob to open car doors. With, your car senses the proximity of your phone, and unlocks the car door for you. Don't fret about forgetting to turn off the house lights or locking the doors. notices you've left the driveway and automates your Lockitron enabled front door, locking the house for you. It also dims all the zwave enabled lights in your house, saving you money on energy costs.

2012-12-24-mojioformula.png has a built-in GPS. You can set a reminder to pick up flowers, chocolates or something special and it suggests the right stops to make en route. Nothing like a device to help you keep the home fires burning.

If it's a business meeting with the boss, imagine having the appointment location synced with your calendar and making the nearest parking reservation. When you arrive, it automates the parking payment for you too.

You get the kids to their game on time, but also know the car battery is weak. Instead of worrying about being stranded, asks to contact your roadside assistance provider to replace the battery. Once you approve the request, dispatches your authorized roadside assistance provider and unlocks the front door so they can change the battery without disrupting your family time. is more than just focused on building a device that's making your life easier, and giving you a personalized, smarter, Internet enabled vehicle. There are currently eight applications developed and ready for use, but more importantly is also firmly committed to helping drive the app economy.

Imagine what the open source developer community can create with real-time data on engine performance, temperature, road surface, speed, pitch, tire pressure, G force, GPS location. Imagine what can be created with a driver's social connections and an Internet connection right into the car's onboard computer. By using's software development kit (SDK) there's a great user experience waiting to be built. Developers have the opportunity to improve the daily lives of drivers by connecting great software to their vehicles