asia pulp and paper

Nearly two-thirds of the Amazon rainforest is in Brazil, the world's largest tropical forest. And after a period of success for environmentalists it appears deforestation rates are increasing again. Last year, the Amazon region saw a 29 per cent increase in deforestation -- the highest level since 2008.
The Giving Tree by Shel Silverstein is one of the most widely read children's books of all time. It follows the evolving relationship of a boy and a tree through their lives. Many interpret the tree as Mother Nature and the boy as humanity demonstrating how society has a tendency to exploit its natural resources.
A major element towards success is accountability -- making sure governments and the private sector play their part. Asia Pulp &Paper is advocating "putting a price on nature." This will encourage private sector involvement. Businesses need to be economically invested in the survival and protection of our landscapes.
Transparency is one of those words that is constantly thrown around in the business world. Many companies make claims of an increased commitment to transparency, but approach these promises under the simplest definition: openness and honesty in business practice.
Companies in a variety of sectors are not letting potential challenges hinder their efforts to achieve a deforestation-free supply chain, however. Rather than allowing potential roadblocks to hamper sustainability efforts, corporations are harnessing technological innovations to achieve environmental and business objectives.
Erin Brockovich, the U.S. environmental crusader made famous by the movie of the same name, is stepping into a controversy