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bond

Producer Albert R. Broccoli figured out how to make a ton of gold bullion and keep people coming back 50 years later, despite repackaging the lead a number of times. Agent 007 can teach us a few things about brand eminence and brand longevity.
With 22 films and the much lauded Skyfall now in theatres, Bond remains an emblem of style, erudition, and blunt force physicality. It may seem a bit of a stretch to compare Bond to parents but it's high time to consider what parents might learn from a quick dive through the James Bond canon.