The new "Roll up to Win" will be available through loyalty cards or the Tim Hortons app.
The chain will remain under Canadian ownership with the new sale.
The coffee chain has accelerated its "transformation strategy."
The chain says it's a response to the pandemic and consumer habits.
The coffee chain needs to return to its roots, marketing experts say.
The coffee chain is promoting sustainability with new digital play.
Caffeine affects teenage brains differently than adult ones.
The U.S. coffee chain says it’s trying to modernize the customer experience in stores with the first-of-its-kind location