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disaster recovery

Business leaders often get confused about backups, disaster recovery and business continuity planning until after a disaster happens.
Data loss is a fact of life today for organizations. Data loss is caused for a range of reasons including human error, natural disaster, equipment failure and a cyber attacks to name a few. For solution providers, several 2017 trends show that backup and recovery options will be top of mind for small, medium and larger businesses.
Anyone who has lost important information after a computer failure will be able to relate scene from the show, Sex in the City. Sarah Jessica Parker's MacBook crashes while she typing. Later, a technician, while diagnosing the crash, asks when was the last time she backed up her work. She says, "Umm, I don't do that."
I recently returned home from grocery shopping with a new loyalty card. All I needed to do was go online and register the card I was given in store. When I went to register my new card, I got the message "registration is temporarily unavailable" with apologies from the company. I tried a few more times for a couple of days and got the same message. The experience led me to think about the cost of downtime to a business.
I read recently that many people experience post-traumatic growth rather than post-traumatic stress after being impacted by traumatic events. I had heard of post-traumatic stress but post-traumatic growth was a new term to me. Apparently research has shown that this growth is not a result of the traumatic event itself, but the struggle of dealing with the realities of the trauma.