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Over the five years I spent seeking treatment, my family and I encountered a seemingly endless series of obstacles -- from programs that couldn't accommodate me, to waiting lists that lasted much longer than my desire to get clean -- all of which combined to feel like the treatment system was designed for me to fail.
It's become clear that the way countries evaluate their drug policies dictates the kinds of outcomes that governments are seeking to highlight. Simply put, reform begins with taking a hard look at what governments themselves are prioritizing in their drug policy evaluations.
In most situations, measuring the return on investment (ROI) is the best way to determine marketing impact. However strictly