Who doesn't love a good sneak peek -- especially when it comes to home decor, fashion or beauty products? In this regular feature, we'll take you behind the scenes of some of style's biggest and most popular companies, and will show what products they're about to ship to stores.
We'll admit to being a little obsessed with 'Mad Men' at the moment. But it seems we're not alone. From fashion to beauty to ads, it seems everyone is embracing the retro stylings of the 50s and 60s. That includes DwellStudio.
Founded in 1999 by Christiane Lemieux, the line revolutionzed the bedding market and fused modern lines with luxurious details. Think geometric and stripey patterns that scream "I'm a pillow that belongs in Betty Draper's living room." And furniture with clean yet retro lines that are just dying to be the service place for big family dinners.
The best part is, for the first time in a department store, DwellStudio will be available for purchase -- thanks to The Bay. In April, the chain will start selling the line at its flagship stores in Toronto, Vancouver and Montreal (with more locations to follow).
Check out the cool collection below. Betty Draper would approve, non?
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