Where Kim Kardashian goes, a mob follows. And if you add Kanye West into the mix, you reach extreme pandemonium.

Almost a thousand super fans lined up at The Bay on Queen Street West yesterday for the launch of Kim's new jewelry collection 'Belle Noel.' They were guaranteed a glimpse of the Kardashian herself (and the first 50 people in line got her autograph if they bought $50 worth of her bobbles). What they weren't expecting was an appearance from Kim's new BF Kanye West.

But that's exactly what happened.

Turns out the pair are now inseparable. Kimye! In person! In Toronto!

On a sartorial note: Kardashian looked fabulous at the appearance, rocking a skintight pencil skirt with a button-up blouse that showed off her famous curves; West just looked unhappy.

Check out some of the scenes from yesterday's event.

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• Kim Kardashian

• <em>Kim Kardashian visits The Bay Queen Street celebrating the Canadian debut of her jewelery line 'Belle Noel.'</em>

• <em>Kim Kardashian visits The Bay Queen Street celebrating the Canadian debut of her jewelery line 'Belle Noel.'</em>

• <em>Kim Kardashian visits The Bay Queen Street celebrating the Canadian debut of her jewelery line 'Belle Noel.'</em>

• <em>Kim Kardashian visits The Bay Queen Street celebrating the Canadian debut of her jewelery line 'Belle Noel.'</em>

• Kim Kardashian