Keep your eyes open in the dairy aisle this week -- a new brand of yogurt is storming onto the scene in the grocery store. Created by Ultima Foods, who have worked with yogurt in Canada for over 40 years, iögo is a new brand of yogurt and fresh dairy products made 100 per cent in Canada.

Yogurt is one of the most widely enjoyed foods in the country, with Canadians having doubled the amount of yogurt they consumed from 1995 to 2005. For health benefits, the dairy dish is touted as containing 10 essential nutrients, like calcium and vitamin B12.

The competition for the breakfast food started earlier this year, with brands like Chobani and President's Choice taking advantage of the public's new love for Greek yogurt, as Toronto Life reported.

Official launches for iögo took place last night Montreal and Toronto, while a flash mob also canvassed Toronto's business district this morning.

With its motto of "the natural taste," iögo is created without gelatin, artificial colours or flavours, and no preservatives. Available in seven lines (fat-free yogurt, probiotic yogurt with lactose-free options, Greek-style yogurt, drinkable yogurt, fresh cheese and -- wait for it -- cheese in a tube), iögo comes in over 40 flavours.

Our Favourites, Based On Our Taste Test...
Greek (Greko) yogurt with honey, 0% yogurt with apples and cinnamon, probiotic yogurt with strawberry and rhubarb, as well as the probiotic option with figs and dates. There's a serious range of flavours -- check them out here.

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  • Roasted Salmon And Fennel With Orange Yogurt Sauce

    Greek yogurt makes a rich and creamy sauce -- a great alternative to heavy-cream based sauces. The yogurt is mixed with orange zest, fennel fronds and honey, making a bright and flavor-packed sauce to top this hearty fish. <strong>Get the <a href="Roasted Salmon and Fennel with Orange Yogurt Sauce" target="_hplink">Roasted Salmon and Fennel with Orange Yogurt Sauce</a> recipe</strong>

  • Spinach Simmered In Yogurt

    Move over creamed spinach! This Indian twist is packed full of flavor from spices such as turmeric and coriander, and the addition of yogurt gives it a creamy taste and smooth consistency. Dried red chiles add heat to this dish. Adjust the amount according to your spicy preference. <strong>Get the <a href="http://www.huffingtonpost.com/2011/10/27/spinach-simmered-in-yogur_n_1058715.html" target="_hplink">Spinach Simmered in Yogurt</a> recipe</strong>

  • Prawn Salad With Warm Fennel

    This light salad makes a great lunch and could even stand in as an appetizer before dinner. Creamy and flavorful, it is surprisingly easy to put together. If you buy pre-cooked prawns all you have to do is make the dressing and mix it all together. <strong>Get the <a href="http://www.huffingtonpost.com/2011/10/27/prawn-salad-with-warm-fen_n_1057543.html" target="_hplink">Prawn Salad with Warm Fennel </a>recipe</strong>

  • Potato Salad With Hummus-Yogurt Dressing

    Potato salad gets a Middle Eastern make over with this recipe. Replacing the more traditional mayonnaise with two Middle Eastern staples -- hummus and yogurt -- not only provides a welcome change but also transforms this favorite into a healthy choice. Topped with cornichon, celery and parsley, this may become your go-to potato salad recipe. <strong>Get the <a href="http://www.huffingtonpost.com/2011/10/27/potato-salad-with-hummus-_n_1058628.html" target="_hplink">Potato Salad with Hummus-Yogurt Dressing</a> recipe</strong>

  • Mini Lamb Steaks With Lemony Greens And Garlicky Yogurt

    As many people know, lamb pairs very nicely with a yogurt sauce. These thin lamb steaks make a surprisingly light dinner, and can be put together in a matter of minutes. <strong>Get the <a href="http://www.huffingtonpost.com/2011/10/27/mini-lamb-steaks-with-lem_n_1057535.html" target="_hplink">Mini Lamb Steaks with Lemony Greens and Garlicky Yogurt</a> recipe</strong>

  • Cilantro Spice Yogurt Dip With Pita Strips And Vegetables

    The crudite platter is even healthier with a yogurt based dip. But don't think that you're sacrificing flavor for less fat, this dip is packed with fresh herbs and spices. Cilantro, garlic, jalapeno, cumin and cardamom come together to make this tasty recipe. <strong>Get the <a href="http://www.huffingtonpost.com/2011/10/27/cilantro-spice-yogurt-dip_n_1059501.html" target="_hplink">Cilantro Spice Yogurt Dip with Pita Strips and Vegetables </a>recipe</strong>

  • Curried-Chicken And Vegetable Pan Roast

    This simple chicken dish is packed full of flavor, and requires minimal effort. Tossing the chicken with yogurt ensures that it will come out moist, and the addition of garlic and ginger guarantees loads of flavor. <strong>Get the <a href="http://www.huffingtonpost.com/2011/10/27/curried-chicken-and-veget_n_1059604.html" target="_hplink">Curried-Chicken and Vegetable Pan Roast</a> recipe</strong>

  • Baby Beet Greens With Spicy Mediterranean Vinaigrette

    Just a tablespoon of yogurt is used in this salad dressing to make it rich and creamy -- you'll want to make it again and again to top all your salads. Carrot juice adds a sweetness and the mustard seeds, coriander and cumin pack it full of flavor. With such a tasty dressing, eating your greens will be a breeze. <strong>Get the <a href="http://www.huffingtonpost.com/2011/10/27/baby-beet-greens-with-spi_n_1061908.html" target="_hplink">Baby Beet Greens with Spicy Mediterranean Vinaigrette</a> recipe</strong>

  • Sauteed Fish Tacos

    A chipotle-spiced dressing takes these healthy fish tacos from good to great. The spicy dressing is a simple mixture of mayonnaise, yogurt and spicy chipotle tabasco. The fish is served atop a crunchy salad of lettuce, avocado, carrot and red onion -- adding a nice texture to this dish. <strong>Get the <a href="http://www.huffingtonpost.com/2011/10/27/sauteed-fish-tacos_n_1056860.html" target="_hplink">Sauteed Fish Tacos</a> recipe</strong>

  • French Onion Dip

    Who doesn't love a good french onion dip? And with the Super Bowl right around the corner this is the perfect time to learn how to lighten up that favorite dip. Cutting the sour cream with nonfat plain yogurt will do just the trick -- and if you want to lighten it up even further just play with the ratio of yogurt to sour cream accordingly. <strong>Get the <a href="http://www.huffingtonpost.com/2011/10/27/french-onion-dip_n_1061847.html" target="_hplink">French Onion Dip</a> recipe</strong>

  • WATCH: How To Make Yogurt